For centuries, families have pursued more than physical assets. It’s about passing on both values and capital. Joseph Plazo, a lawyer and wealth strategist, emphasizes that creating generational wealth is not an accident—it’s the result of discipline.
Step One: Creating the Capital
Every dynasty begins with the first builder. Joseph Plazo advises building both active and passive income.
Consider this: Dynasties thrived by creating enterprises, not just savings accounts.
Why Wealth Disappears
Research confirms that the “three-generation curse” is real. Wealth leaks through mismanagement, poor education, and unchecked spending.
According to Joseph Plazo, preservation requires robust estate planning and financial literacy. Proper shields mean wealth endures regardless of economic storms.
The Soul of Generational Wealth
What separates the Vanderbilts from the Rothschilds? Not just numbers, but culture.
According to Joseph Plazo, creating generational wealth means embedding family website values that prioritize stewardship over consumption. It is the secret ingredient in every dynasty.
Designing Wealth for Centuries
Generational wealth is not just cash—it’s continuity.
Plazo advocates automating investments, reinvesting dividends, and embedding governance structures into family constitutions.
That way, the family brand outlasts any single leader.
The Bigger Picture
With markets shifting faster than ever, creating generational wealth is both a challenge and an opportunity.
In the words of Joseph Plazo, “Generational wealth isn’t about you—it’s about who comes after.”
And that’s the heart of it: creating not just money, but meaning.